If you can‘t figure out why your marketing efforts are falling flat then it's time to either take a good look in the mirror or make a new hire. You have to be brutally honest if you want to grow your business and that honesty must begin with your people. Who you surround yourself with from here on out will determine your success. Make sure your marketing manager possess these 4 qualities to catapult your business to take it to the next level.
It’s a new year! Which means its time to re-vamp your old social media practices. It's safe to say that social media is not just a form of marketing but has becoem a lifestyle for many. And if the average man spends a great deal of time on any of these platforms, brands are bound to board on this express train too.
But the real question here is should you just do your own social media? Or hire a company to do it for your brand? This question has always raised confusion amongst all businesses.
We will gladly simplify this for you! Your business needs a social media firm and here’s why:
Outsourcing to a graphic design studio can reap huge rewards for your company. This is especially true if you are careful to choose the right firm. But first you have to decide! If you’re struggling with the decision, we’ve outlined ten advantages that contracting to a design firm will bring you.
1. You will save money. We all know how expensive employees are, especially in California. You can eliminate the burden of employment costs by hiring a graphic design studio that won’t require benefits like healthcare, unemployment insurance and retirement.
2. You will save time. Good design firms work fast. They are highly efficient businesses that leverage experiences on past projects to quickly arrive at solutions.
The very moment I'm in the process of brainstorming a new blog post I aim for relevance, level of interest, personal experience and what our target audience is looking for. Always analyze your ideas from all angles! What topics are going to generate views yet, empower the reader? It hasn't always come naturally! In fact, in the midst of strategizing each post I've came upon several moments where I debated whether anyone would remotely read what I had to say. I constantly questioned if blogging was a complete utter waste of time.
When you take on the chore to blog for your business you're not simply writing about anything. You are giving the public a reason to visit your website. You must deliver insight, awareness and knowledge on a subject relevant to your reader that's beneficial to their needs. Keyword, BENEFIT. But, is blogging only about the reader? What about you? How is writing about different topics even benefiting your business? Well, listen up.
An idea became reality the day before ringing in 2006. On December 31, 2005, Kulture Konnect founder, Niki Pacheco, brought her college senior project to life, starting a marketing and design service with co-founder Jorge Pacheco. The two started their services from their home office, which later transformed into a studio. Twelve years later, we are proud to say we've made it past the 10-year mark.
Our studio has come a long way since 2005. As we celebrate over 10 years of business, our team created an infographic highlighting our progress and how much we've evolved over the last 12 years of providing innovative design and marketing services! Click here to view infographic.
With that said, we wanted to also take this opportunity to take a trip down memory lane and celebrate the history of Kulture Konnect. Scroll below!
Each year, it has become a tradition around the holidays to get our team together and design a creative mug for our clients to show our appreciation. This holiday season, our team wanted to try something a little different. Something we haven't done before. Since we know the holidays as a joyful time filled with many diverse traditions, our team wanted to create something special, unique and something that celebrates the diverse culture at our agency with the idea of sharing it with you. Our amazing designers created not only a mug but also a fun holiday card that includes each of our team members as animations.
Today, we wanted to dig a little deeper and share with you what our 2017 holiday card and mug means to each of our team members and how it represents Kulture Konnect as a whole. But before you scroll down, can you take a wild guess who's who? We think our designers nailed it!
For any business, a form of identification (like your license) are your business cards. These cards allow your contacts to be able to identify your position and what company you are representing. Thus, making something so tiny in size a great marketing tool for your company to generate clients with.
Unfortunately, these could also be the reason that you aren’t getting any business. Why is this you may ask? Well, there is sort of a “craft” so to speak when figuring out what makes a good business card versus a bad one. Some companies make the tiniest mistakes, that aren’t looked at before they send the cards to print. No worries though, we at Kulture Konnect are here to help.
Here is a list of five common business card mistakes you can avoid to ensure that your business card is up to today's standards.
Since 2005, HubSpot software has been helping businesses around the world with inbound marketing and sales to attract visitors, convert leads, and close customers.
As HubSpot users, we wanted to learn more about the best practices for inbound marketing, understand the HubSpot software to the fullest, know it like the back of our hand and utilize it for all its worth, which is why we felt the need to attend HubSpot's HUG OC's user group meet up, "Scaling Your Inbound Marketing 10X" held at the Evisions office in Irvine.
HUG OC's user group panel included, four inbound marketing experts, Ryan Malone, CEO and Founder of SmartBug Media, Alda Quintanilla, Account Executive from New Verticals, Conversica. Two panelists from Orange County based software company, Evisions, Kyle Biniasz, Demand Generation Specialist, and Bobby Nunez, Marketing Operations Specialist of Evisions.
Most of us are more than familiar with popular chains such as Taco Bell, Chipotle, McDonalds, Jack 'n' the Box, Carl's Jr. and more, but with the industry constantly evolving with new concepts and formats the next best thing could breakout at any time. These next five restaurants are well on their way to potentially take over the restaurant industry in 2018. See why these up and coming spots could dominate.
Every year we take notice of the hottest new eateries that are cranking up the dollar signs and setting food and beverage industry trends around the United States. While giants such as Pizza-Hut, McDonalds, KFC and Subway are industry leaders, these smaller chains are not only similiar, but are highly successful and have the potential to match the level of their competitors.
This year's quarterly report shows that Americans are spending their money on these 5 popular brands that are growing rapidly and making an impact on the food and beverage scene in 2017.