Kulture Konnect Blog

Why Responsive Web Design is an Important Feature for Restaurants

Posted by Cherie Wicks on Sep 28, 2017 8:30:00 AM

 

You have a website for your restaurant where your customers can see your menu, hours of operation and how your restaurant started. You receive regular traffic on the site and have seen a boost in your bottom line. But is your website doing all it can for your business? Are you attracting everyone you can? If you don’t have a responsive website that works for mobile visitors, the answer is no.

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Topics: Restaurants, Websites

DIY: Best Website Builders Reviewed

Posted by Kents Herrero on Sep 26, 2017 8:30:00 AM

Looking into getting a website but not sure if you're ready for the commitment of hiring several (and very expensive!) professionals like web developers, graphic designers and the like that could cost you tons of money? Look no further than website builders!

In this article, we will take a quick look at the pros and cons of what are regarded by most as the best website builders currently out there and how you can choose what's best for you.

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Topics: Websites

The 4 Best Practices For Testing Your Responsive Web Design

Posted by Jorge Pacheco on Sep 5, 2017 8:30:00 AM

 

Video courtesy of Uberflip

Responsive web design is no longer a luxury that only big corporations can afford… It is a technology that is reachable for any business and that is not considered as optional for your online presence. This has been true years ago and it's definitely more true today!

New websites built today are now responsive by default. If a website today is not responsive, they will suffer tremendously negative effects such as: poor rankings in SERPs, high bounce rates from users and wasted costs.

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Topics: Websites

The 3 Best Restaurant Websites You Want to Emulate

Posted by Kents Herrero on Aug 17, 2017 8:30:00 AM

If there's one thing all of us have in common, it's the love for good food. Everyone has their own favorites and preferences. But when someone wants to taste something new or different, the first thing they'll probably do is search online. This is where a restaurant's online presence comes in and a big part of that is its website.

Unfortunately, many of the websites in the restaurant industry today still are either bland or simply unattractive. Some websites shove too much information down the visitor's throat, much like a dish with too much garnish where the main feature is lost or an overwhelmingly strong flavor that changes a diner's facial expression on the fly; it's simply deterring. Others are just obviously outdated in terms of content or design or just simply grotesque in appearance, like ordering fresh calamari and being served canned, frozen and reheated ones... and from last week too. Ouch!

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Topics: Websites

Why Is My Website Not Getting Traffic?

Posted by Kents Herrero on Jul 27, 2017 8:30:00 AM

You just launched a new website and everything seems great! However, no one is visiting and it's starting to feel like a negative investment. What could be the cause, you wonder?

These days, not having a website for your business is lost business. But is it really that simple? One of the most common misconceptions that website owners have is that once their website is up and running, traffic will come in like moths to a flame and revenue will start flowing. This is simply not the case!

A new website on the internet is like a new kid in school. No one trusts him yet. It will take him time to build trust, get friends and eventually blend in.

However, if you think it's been too long since you launched and you're still not getting any traffic, then you may want to start looking into it.

There are many factors that can affect how, or even if, your website receives traffic. These issues can occur throughout the website's life cycle-- from before it was built to after it's been launched.

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Topics: Websites

10 Free Essential Web Development Tools That Will Save Your Life

Posted by Kents Herrero on Jul 6, 2017 8:30:00 AM

With the ever-changing landscape of web design and development comes a need for web developers and designers alike to always be in the loop and up-to-date with modern website trends and practices. Luckily, tons of free tools are available to aid with this daunting task.

The tools listed below are made by dedicated contributors of the web development community: from a small group of enthusiasts to internet giants like Google. Sounds great, right? This ensures that the tools are well made, regularly maintained and frequently updated. With  many alternatives out there trying to accomplish the same tasks, these qualities are a must, lest the tool lags behind its competitors and be forgotten.

Without further ado, here's our list of the top 10 free essential web development tools. Note: we might also provide alternatives that could be used on their own or in tandem with the specific tool mentioned.

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Topics: Websites

Guest Blog: 11 Proven SEO Strategies to Double Your Web Traffic

Posted by Olivia Adams on Jun 22, 2017 8:30:00 AM

One thing that has remained a metric for a considerable amount of time in SEO is web traffic. It is also how SERPs are calculated, which means that if you have a large amount of traffic to your site, you will see your ranking increase automatically.

SEO Strategies That Can Double Your Web Traffic

The following are 11 SEO strategies that can help you boost your web traffic (øke din web trafikk) numbers considerably.

1. Content Based on Demographics

Creating fresh and engaging content is a surefire way to get more people interested in your brand. Another aspect to keep in mind is you need to get your target demographic interested in the content you create. This means you should create content with a focus on what is trending in your niche.

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Topics: Websites

Guest Blog: What You Need to Build an Amazing Website

Posted by Tracy Williams on Jun 15, 2017 8:30:00 AM

Are you looking to build a website for your business? Not too sure where to start and what to prioritise? These are common issues with people in your position and generally it is easier to find out what you need from experts who have spent years building websites. We’re not saying that you necessarily need to pay a developer to build your website but more that you can find useful advice from the people who have learnt the ropes and know the tricks of the trade.

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Topics: Print & Web Design, Websites

Is Your Website Ranking? SEO Statistics to Consider

Posted by Kents Herrero on May 30, 2017 8:30:00 AM

SEO? What's That?

SEO has been a topic of hot debate for years now, but what is it really? In a nutshell, it's making your webpage appear on Google when you search for something.

That's right. When you search for something on the internet, your default search engine will offer you a list of results arranged in order of relevance. Who determines this relevance, you ask? Why, it's the search engine itself. There are a bunch of search engines you can use and all of them have their own algorithms to determine how much a certain piece of content is relevant to what you just searched for. SEO is the practice of making your content appear on a search result with words that you want to be found on.

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Topics: Websites

5 Simple Landing Page Ideas to Maximize Your Restaurant Marketing

Posted by Silvia Lilly on Feb 21, 2017 8:30:00 AM

 

 

A landing page is a stand-alone page on your website with the specific purpose of building   your customer base.  For a restaurant, a landing page can be very handy! It will allow your restaurant to collect contact information from your fans such as their name, email address, home address or phone number and you can utilize this information for marketing promotions. This may include specials, deals, coupons, contests and future promotions that your restaurant will send through email or by mail. Rewarding your customers with such promotions lets them know you appreciate their business and encourages them to come back. This is exactly what you want! We gathered several simple landing page ideas below for your restaurant marketing that will help you build more than one landing page for your website. 

Don't forget to watch Kulture Konnect's Q & A video above with a more in-depth interview about building your landing page. Our very own CEO & President, Jorge and Niki Pacheco share their extensive knowledge, tips and advice that will benefit your landing page. 

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Topics: Branding & Marketing, Restaurants, Websites


Welcome!

We’ve created this blog for entrepreneurs, restaurateurs, marketers and designers who want to dig deeper into branding, marketing and design. Our aim is to provide great advice on the latest industry trends and offer you some educational tools that will help improve your bottom line.

We'll be sure to show you lots of great examples of best practices in the graphic design and marketing world, but we also like to have fun around here, so be prepared for the occasional whimsical post to brighten your day.

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 Kulture Konnect is a one-stop marketing and graphic design studio assisting over 45 small, medium and large size businesses. We specialize in branding, web design and content marketing. Kulture Konnect aims to help its customers create and implement graphic design and marketing that people actually love.


 

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