Your first impression matters.
This saying is as true as it can ever be when it comes to website design. But who are we impressing? For a website, it's the world! And the world in this case is composed of an amalgam of ever-changing beliefs, opinions and ways to consume content and cat-related videos.
When it comes to designing your website, it is important to stay modern ahead of the game. Website design should be reviewed every two to three years, and for good reason! With just 15 minutes of time, two-thirds of readers would go for something aesthetically pleasing than something ordinary. (Source: Adobe).
With over 4 billion of the world’s population being internet users (unfortunately, even with almost half of the population being online), there are still websites specifically restaurants out there that are badly designed. The idea is insane considering from a study conducted last year by Toast, 57 percent of people order food from a website and this overall, greatly improves your guest experience! A bad website will not only make you look awful online, this impression will also carry onto your business as a whole.
If you noticed a decline in web traffic you could be a victim of bad web design. Let's take a look at reasons why your restaurant website design could be driving away customers:
With over 4 billion internet users today, and around 80% of that using Facebook and other social media platforms, it's simply a fatal mistake for a business, big or small, to ignore the importance of social media engagement and how it impacts overall web presence.
With that in mind, it's understandable that confusion and heated debates ensue when the topic of a website launch versus social media arises. What are you to focus on? What is more important?
The simple answer to these questions is both.
To provide a clearer picture of why this is, here are 3 points to consider where a website and social media differ and why ultimately they are made to be used together.
As you go about your day developing and designing websites as well as artwork, there are obviously some things that you use or need more than others. From rough sketches and mockups, to rough drafts and complete products, there are a ton of small things that get repetitive and tedious very quickly!
Below, I will share three awesome online tools that I've found to be extremely useful for you web developers out there:
The internet is overflowing with an astronomical amount of websites that anyone can access. I've taken some time to visit two subreddits: worst websites and bad web design and oh boy, did my eyes hurt after a few minutes of browsing!
Let's take a closer look at 5 of the worst website design fails I've seen so far from the subreddit. But before going further please be warned:
The internet is filled with websites that offer virtually anything you can think of. Attempting to Keep your site at the top and leaving your competitors in the dust is a constant evolving battle. If you're aiming to improve your SEO or just simply enhance your website, first be sure to get the basics right! Here are 3 pro tips that are essential elements your website could be easily missing!
All of us are familar with the fact that immediately after birth babies tend to cry. Many have debated as to why this is so. Is there a scientific reason behind it? Or is it merely due to the fact that they just got shot out of their nurturing mother's womb into the world?
One thing is for sure, crying is a form of communicating. Babies cry in order to inform us that they need to be taken care of. While a babies cry is an effective way to let its mother know that they need something, it's not very specific and can be very distressing. What I'm trying to explain is as we grow, so does our means of communication.
By now, all of us at some point have developed some familiarity with our good friend Photoshop. What we are also familiar with however, is how overly complex or tedious some tasks can get! If you’ve read one of our previous blog posts, you will have learned about AutoHotKey, a nifty little tool that can speed up your workflow. While you can certainly use AHK with Photoshop, you also have other options as Photoshop itself sports its own automation tools!
ATTENTION RESTAURATEURS AND FOOD LOVERS!
Listen to our very own Jorge Pacheco as he unravels the "Science of Menu Design" at the Los Angeles Convention Center, on Sunday, August 28, 2016 at 1:00 pm!