Social media is one of the most effective marketing channels to build your brand. It was reported that 90 percent of B2B businesses experienced increased exposure from social media. Not to mention, 72 percent of a brand's Twitter followers are likely to make future purchases from that brand. And, 66 percent of business-to-consumer brands see Facebook as an effective marketing platform. We created this social media case study to prove that investing in social media marketing is worthwhile.
This social media case study tells a success story of how Jimmy's Famous American Tavern (J-FAT) redefined its social media by transforming its brand, accelerating its social media growth, engaging and connecting with its audience, and reaching its business goals with help from Kulture Konnect.
After taking over Jimmy's social media, we cannot press further enough how much of a positive impact it has made on their social media growth, which is why we found it be extremely valuable to review your social media strategy periodically to determine if you are meeting your goals and signaling your values. The first step is to work with a marketing and design studio where your social media strategy will receive an audit by professionals to ensure you have all of your bases covered.
In this social media case study you will find:
A year-to-year comparison, highlighting a before and after taking over Jimmy's Famous American Tavern social media.
How Kulture Konnect provided an audit analysis
Social media marketing challenges Jimmy's Famous American Tavern faced and solutions.
More Living Proof of Social Media Success
Click on the examples below of several successful Facebook posts Kulture Konnect created for Jimmy's Famous American Tavern.
Here are other highlights from the Kulture Konnect Jimmy's Famous American Tavern social media case study:
Before Kulture Konnect took over Jimmy's Famous American Tavern's social media marketing, there was a disconnection between all of J-FAT's social media platforms. Profile artwork, general messages and strategy as well as user interactions had no direction. Emails were sent blindly and without a specific objective.
Kulture Konnect was brought on board to manage Facebook, Twitter, Instagram and Google Plus.
Finding the brand's voice
Begin conversations with users
A substantial increase in terms of analytics involving Facebook, Twitter, Instagram and Google Plus.